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you stay ahead in the SEO game. Content Marketing: Template features help you create search engine optimized content that ranks and engages. Competitor Analysis: Understand your competition’s strategies to improve your own marketing efforts. Social Media Toolkit: Schedule posts, track performance, and manage all of your social media efforts in one place. PPC: Carry out PPC keyword research and create ad campaigns that drive traffic. Pricing for marketing tools SEMrush’s Pro plan starts at $129.95/month, the Guru plan at $249.95/month, and the Business plan at $499.95/month. You can save up to 17% if you choose an annual billing. SEMrush pricing Google Analytics Google Analytics for inbound marketing Have you ever wished you had a crystal ball to understand your customers’ behavior? Well, we may not be able to offer magic, but we do have Google Analytics, and trust us, it’s just as good. This tool is a staple on our list of inbound marketing platforms and for a good reason. Google Analytics is like the heartbeat monitor for your website. It helps you understand who your audience is, where they come from, how they interact with your site, and most importantly, what actions they take. If knowledge is power, then Google Analytics is an energy surge for your inbound marketing strategy. Here are the key features of this inbound marketing software that make it indispensable: Audience Insights: